Graphic Design

OFF Arte Contemporáneo

OFF Arte is an art gallery based in Cuenca, Ecuador. I collaborated with the company on brand implementation, event coverage, and photo editing.

Challenges and Features

Working with artists is definitely a challenge in itself. However, the learning and creative process was incredibly enriching. The artists’ extravagant tastes, combined with the need to communicate effectively and simply to the public, required many late nights and countless sketches.

Graphic Design

Fitness Tech

Fitness Tech is a sports clothing store chain based in Cuenca, Ecuador. The project involves brand design as well as community management.

Challenges and Features

This project is close to my heart because I was there at the brand’s inception, even before it had a name. What we aim to reflect with the brand is that a local company can create products of the highest quality, meeting international standards, and capable of being tested in any type of sport.